Newsan Group is the leader company in the consumer electronics and home appliances markets in Argentina. Its origin is dated in 1991, and it is the result of the fusion between the local company Sansei, which holds of 55% of the shares, and Sanyo Electric Trading Co., from Japan. The smart combination of the technological development of a Japanese company and an argentine management deeply familiarized with the market, offers the group a differential against its competitors.
From the beginning, Newsan set a new concept in the market regarding the way of producing, conceived as a net of productive technologies of logistics and distribution. The four factories owned by the group in Ushuaia, allows it to keep thorough control on each stage of the manufacturing, sales and distribution process of its products.
Newsan is now also the hub of a net formed by international brands at the forefront as regards technology. Committed to offer the highest quality and the best service, the group holds its supremacy in this sector of the market. A corporate mission sustained by the professionalism of the group’s work team and the foresight of future needs.
Newsan's Institutional Video
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At Newsan there is an ideal of continuous surmounting, based upon the needs of the man and his environment, with the aim of striking a balance between nature and technology, comfort and simplicity. This ideal is about learning a culture marked by dynamism, professional demands and the commitment of giving always the best.
The sustained growth of the group and the ability to read ahead on reality have allowed for technological updating and the foresight of future needs to become constant in the development of every activity within Newsan, without undermining its identity and tradition.
The main goal for those who form Newsan is to innovate in the processes and Technologies to reach excellence in the development of products targeted at improving life standard, under a clear and strong code: respect for its clients and their environment.
Throughout seventeen years, Newsan has become the leader company in the development of products targeted at comfort, entertainment, communications and personal care.
